Today marks a significant step forward in the fight against a deadly puppy disease, as Elanco Animal Health Inc. kicks off the very first National Parvo Awareness Day. This initiative is part of a broader effort to shine a spotlight on canine parvovirus, a highly contagious virus that can have devastating effects on young dogs.
Under the catchy banner “Parvo is Poop,” Elanco has rolled out a consumer-focused campaign designed to educate dog owners about how the virus is transmitted, recognize its symptoms, and understand the treatments available, including a conditionally approved treatment by the U.S. Department of Agriculture (USDA).
In an innovative move to combat the spread of this disease, Elanco has also introduced ParvoTrack. This online tool, powered by Elanco, serves as a resource for pet owners and veterinary professionals alike, offering real-time data to track outbreaks and help prevent further spread of the virus.
Dr. Jennifer Miller, a technical veterinarian at Elanco, expressed her passion for the campaign: “Parvo is exhausting, devastating, and scary—it’s just crappy, in every sense of the word. That’s why I’m so proud of the work Elanco is doing to increase education and conversation about the grave consequences of parvo. There are simple steps we can take right now to help save puppies.”
This campaign is a cornerstone of Elanco’s ambitious “Defend Puppies. Defeat Parvo.” initiative, which aims to save a million puppies by 2030. For those interested in learning more about how they can contribute to this cause, additional information is available on Elanco’s website.
By raising awareness and providing essential tools and information, Elanco is leading the charge to protect our beloved puppies from this perilous disease, ensuring a healthier future for our furry friends.