VeterinaryPracticeNowThe Practice WireClinic prescription revenue fell 6.1 points in one year. Here's the category math that matters.
AVMA data shows the clinic's share of dog prescriptions dropped 6.1 percentage points year-over-year. The category split matters.
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Your client's phone says the dog is declining. Your exam says he's fine. Which one do you chart?
Continuous data from smart collars and litter boxes is exposing subclinical decline single visits miss, and creating a new liability question practices haven't answered.
6 min read · Sep 3
62% of cats enter homes informally, and CATalyst Council just built the funnel to fix it
CATalyst Council's new toolkit targets the structural gap between the kitten visit and the long-term feline client relationship.
4 min read · Sep 3
The K9 handler training program that turns ER downtime into a referral engine
DoveLewis trained ATF handlers in field stabilization, and demonstrated a model emergency hospitals near federal facilities should watch.
2 min read · Sep 1
Hill's just made the CKD diet compliance problem optional
ActivBiome+ Kidney Defense targets uremic toxins without requiring owners to switch foods, a bet on the gap where diet recommendations fail.
3 min read · Sep 1
The Vegas CE monopoly everyone accepted until Viticus Group just split it
Viticus Group launched WVC Nashville with 400+ hours of CE and a permanent facility. The question: does the model work twice?
2 min read · Aug 31
The Oregon AI Misdiagnosis Suit Shows Why Expertise Still Gates Technology
A recent case raises the question practices using AI tools haven't answered: who validates the output when the algorithm is wrong?
2 min read · Aug 31
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