Standing section

Practice Money.

Comp benchmarks, staffing math, debt-to-income reality, and the P&L decisions behind the medicine.

01 · Trade Press

Veterinary economist Matt Salois says practices cannot rely on pricing growth into 2027

The session introduces a Capacity × Utilization × Client Value framework and argues the pricing lever that carried revenue is tapped out.

5 min read · Sep 29

02 · Trade Press

A business consultant says new practice owners should allow 60 to 90 days between major changes

Mira Johnson, managing partner with JF Bell Group, says piling on changes simultaneously causes best employees to leave and revenue to dip.

3 min read · Sep 15

03 · Trade Press

Brakke Consulting released a 1,200-pet-owner study on home delivery of pet medications

The study surveyed 400 U.S. veterinarians and 1,200 pet owners on purchasing behavior, subscription models, and competitive pressures in the home delivery channel.

2 min read · Sep 11

04 · Trade Press

Most practices sit on client data they never open. Here's the revenue left behind.

Rhonda Bell opened a PIMS and found 200 cats overdue for dental cleanings. The owner-DVM had no idea. That's real revenue sitting in a database no one queries.

5 min read · Sep 4

05 · Trade Press

Clinic prescription revenue fell 6.1 points in one year. Here's the category math that matters.

AVMA data shows the clinic's share of dog prescriptions dropped 6.1 percentage points year-over-year. The category split matters.

3 min read · Sep 3

06 · Trade Press

Which topical glaucoma drug actually works in sick eyes, and why we still don't know

A WSU student is comparing latanoprost, dorzolamide, and dorzolamide-timolol in dogs with naturally occurring disease.

2 min read · Aug 13

07 · Trade Press

What your DVM license actually defends, and why the 70,000-vet shortage puts it at risk

The 70,000-vet gap by 2032 is creating political pressure to lower barriers. Here's what licensure protects beyond malpractice cover.

4 min read · Aug 12

08 · Trade Press

The resveratrol study every owner will ask about, and what it actually showed

A prospective trial found attenuation of NT-proBNP elevation in treated dogs, but no change in cardiac function or myocardial injury markers.

5 min read · Aug 11

09 · Trade Press

The Summer Research Fellowship Nobody Will Hire You For

A DVM student is spending her summer on pig embryo research. The work is solid. The job market for it has collapsed.

4 min read · Aug 11

10 · Trade Press

CVS Just Became Your Pharmacy Competitor, and Your Client Already Has the App

The chain has auto-refill infrastructure and monthly visit frequency. You have the prescription pad and the relationship.

3 min read · Jul 30

11 · VeterinaryPracticeNow Desk Research

AVMA's 2026 Report Puts New-Grad Debt at 1.4x First-Year Pay. Here's What That Means for Your Contract.

The debt-to-income math hasn't moved since 2022, but where you sign your first contract, corporate group or independent practice, now swings your starting pay by more than $20,000.

5 min read · Jul 28